Start Date: 3/10/2026 8:00 AM PDT
End Date: 3/11/2026 8:00 PM PDT
Venue Name: The Ritz-Carlton Bacara Resort
Location:
8301 Hollister Ave.
Santa Barbara, CA United States 93117
Event Website: https://www.alfn.org/lead
Organization Name:
ALFN
Contact:
Only individuals that received a personal invitation from the ALFN to attend this event may register and attend. Please contact the ALFN if you have a question about attending this event.
Click here for full pricing and all event details for LEAD registration & activities.
Click here to review all applicable policies, terms & conditions for attendees of this event.
ALFN Event Attendee Details
- Clients – Servicers, Investors, Fannie Mae, Freddie Mac, and other invited clients. Each client may bring 1 guest that is their spouse/significant other. Only clients that receive a personal invitation from the ALFN are eligible to attend, which is limited to the highest-level decision-makers. Invitations to attend are non-transferable, and ALFN needs to approve any substitutions before an invite is sent.
- Client & Client Guest Expenses Covered by ALFN – ALFN will cover the expenses for each client and their spouse/significant other guest, to include registration fees, ground transportation (for ALFN arranged shuttles from the SBA airport at designated times only), airfare (coach class/economy level fare) and hotel room & tax including the nightly resort fee & tax (3 nights).
- ALFN Members
- Law Firm & Foreclosure Trustee Members – May send 1 individual per firm/company (must be an in-house W2 employee). If spots remain available after the first round of invitations are completed, then ALFN may open invitations to a 2nd individual from each firm/company. This additional attendee incentive will be offered to ALFN ASSURE Rewards Members, starting with Tier 3 rewards members, followed by Tier 2, then Tier 1. Member attendees may bring 1 guest (must be a spouse/significant other), with a la carte pricing offered for the guest attendee.
- Associate Members – Only associate members that are a sponsor of LEAD for $15,000 may attend. May only send 2 individuals per sponsoring associate member company (must be an in-house W2 employee). Member attendees may bring 1 guest (must be a spouse/significant other), with a la carte pricing offered for the guest attendee. Sponsorship includes 1 comp. registration, and may include a second registration either complimentary or at 50% off, which is determined by the sponsoring associate members 2026 annual sponsorship package status. View the full sponsorship details here.
LEAD Summit Attendee Policy
The ALFN LEAD Summit is an exclusive gathering of the industry’s top decision-makers and influencers. Your support and attendance of this event reflects the incredible caliber of our membership and our shared commitment to advancing the default servicing industry.
We kindly remind all attendees to uphold the highest standards of professionalism and respect. The unique appeal of LEAD lies in the unparalleled opportunity to network and engage with the most influential figures in our industry. To ensure that these relationships continue to thrive, it is vital that we conduct ourselves appropriately.
To ensure a positive and productive experience for all attendees, we kindly ask that you adhere to the following guidelines and policies regarding networking and business interactions:
- Respect Our Client Attendees: Many of our distinguished client attendees value their privacy and time. Please avoid direct solicitations or overt marketing.
- Focus on Connections, Not Transactions: Let’s build genuine relationships rather than seeking immediate business opportunities.
- Be Considerate: Refrain from persistent or intrusive behavior that might make anyone feel uncomfortable.
- Don’t Meet During Scheduled Event Functions (i.e. Sessions, Meals or Activities): Event attendees shall not accompany client/servicer representatives, ALFN members or other event attendees to off-site events or onsite venues during an ALFN scheduled event function or activity. This means that you should not host or attend any meeting, event or other gathering (whether it be formal or informal) during the event schedule for LEAD. View the LEAD Summit schedule at www.alfn.org/lead.
- Unregistered Guests: Event attendees shall not meet with unregistered guests that do business in, are employed in, or are affiliated with the mortgage servicing industry (including ALFN members, service providers, clients/servicers). Unregistered ALFN members that are at the event venue/hotel during the dates and times the ALFN event is being held, will be invoiced by email for the full registration fee amount for the event, and they may pick up an event name badge at the ALFN desk at the event.
- All Event Policies: Familiarize yourself with all event attendee policies at www.alfn.org/eventpolicies.
Our reputation as an organization depends on creating an environment that is welcoming, professional, and enjoyable for everyone. By adhering to these principles, we can ensure that our events remain the gold standard in the industry and that our event attendees continue to view the ALFN as a trusted and respected partner.
ALFN Unregistered Event Attendee Policy
Unregistered ALFN members that are seen at the ALFN event venue/hotel by an ALFN Director or Staff Member during the dates and times the ALFN event is being held, will be sent an invoice by email for the full registration fee amount for the event, and they may pick up an event name badge at the ALFN desk at the event. This includes if you are seen in any areas of the event venue/hotel, including but not limited to, bars, restaurants, outdoor spaces, meeting spaces, and the hotel lobby. This policy applies during all hours of the day on dates that the ALFN event is being held, and ceases to apply on the date and time that the ALFN event ends. ALFN works hard to assemble the best events we can for our members, which require financial support to do so. Having unregistered ALFN members taking advantage of the work we put in, without paying, is not fair to all of the ALFN members that pay to attend. If you are a registered ALFN member event attendee, please advise anyone that you may be meeting with during a time that isn’t in conflict with the ALFN scheduled event, to meet you at another location other than the ALFN event venue/hotel.
ALFN Event Attendance Networking Policy
Event attendees shall not invite client/servicer representatives, ALFN members or other event attendees to off-site events or onsite venues during an ALFN scheduled event function or activity. ALFN hosts its events in an effort to attract clients/servicers and other industry representatives, and to provide its member firms with equal opportunity to network and interact with conference attendees. Inviting clients/servicers and other conference attendees to off-site events or other onsite venues during an ALFN event function undermines the ALFN event.
Nor shall event attendees invite or meet with unregistered guests that do business in, are employed in, or are affiliated with the mortgage servicing industry (including ALFN members, vendors and servicers).
Service Provider Attendance Policy
Any entity, whether it be a partnership, corporation or LLC, that provides marketing or other ancillary services (as defined by Article Five of the Bylaws) to one or more Mortgage Servicer Members, Government/Investor Members, Affiliated Attorney-Trustee Members, and Non-Affiliated Attorney-Trustee Members, shall be required to join the ALFN as a Vendor/Associate Member and remain in good standing, including, but not limited to, paying dues and complying with all bylaws and policies.
While attending ALFN conferences and events, any entity (including its officers, agents and employees) providing marketing or ancillary services shall only market, solicit, or promote business on behalf of ALFN members in good standing and registered to attend said ALFN event.